Adelphi Kitchens & Cabinetry Offers Dealers Advertising Support
Adelphi Kitchens & Cabinetry has developed customizable print advertising templates for its dealers to help them compete in the crowded home remodeling market. Dealers can log onto the Dealer portal on AdelphiKitchens.com to choose an ad, all of which are available in standard sizes. Once they download an ad, dealers can customize it with their own logos and contact information.
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Wood-Mode Hires New CFO
Jeffrey W. Jones, CPA, has joined Wood-Mode, Inc. as CFO. In his new position, Jones will supervise the accounting and crediting departments, coordinate insurance with outside brokers, serve as a member of the company's pension and 401(k) committees and provide financial counseling to Wood-Mode's national network of sales representatives and dealers.
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Hansgrohe Sets Guinness World Record
Taking a cue from the company's "Who Do You Shower With?" advertising campaign, Hansgrohe set a Guinness World Record on Saturday, July 19, showcasing the largest group of people to ever take a shower together at the same time and in the same indoor setting.
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Best Hosts Product Training for Dealers & Distributors
More than 120 individuals from Roth Distributing in Denver; Westye Group South Central in Carrollton, TX; and SunWest Appliance Distributing in Tempe, AZ, attended Hartford, WI-based Best's All Stars training camp from April 30 to May 1, 2008, in Denver. The training camp allowed dealers and distributors to learn about new product attributes and specifications and the importance of proper kitchen ventilation, according to Chris Kroeninger, director of retail sales. "With the All Stars training camp, we provide our dealers and distributors with important information that we have learned over the years," said Kroeninger. "The information provided helps our distributors effectively train their dealers, retain their sales force, increase their bottom lines and properly communicate product benefits to consumers."
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Drawn from independent research, The Market Forecaster Report identifies the industry's most important trends.
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